Meg Owen is the Director of Digital Marketing at Leafly, where she oversees digital advertising, social media, influencer programming, and email marketing. Meg’s ability to leverage research and data to create unique, tailored content strategies that engage and motivate mass audiences has been invaluable in securing Leafly’s position as one of the most well-known and trusted brands in the cannabis industry. Prior to joining Leafly, Meg spent seven years at Edelman, where she executed strategies for major brands including Microsoft, Starz, REI, and Starbucks. Prior to Edelman, Meg worked as a senior publicist in New York City, promoting theatrical productions including Margaret Cho’s The Sensuous Woman, Broadway’s Rock of Ages, and Family Guy Live. A skilled public speaker, Meg has shared her expertise on digital marketing and social media at conferences across the country, including Seattle Interactive, New West Summit, and SXSW in 2016 and 2017.